{"id":10503,"date":"2025-05-28T18:44:15","date_gmt":"2025-05-28T16:44:15","guid":{"rendered":"https:\/\/www.impresum.es\/blog\/?p=10503"},"modified":"2025-05-28T18:57:09","modified_gmt":"2025-05-28T16:57:09","slug":"275-pesetas-retratos-y-memoria","status":"publish","type":"post","link":"https:\/\/www.impresum.es\/blog\/275-pesetas-retratos-y-memoria\/","title":{"rendered":"275 pesetas, retratos y memoria"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10521\" src=\"https:\/\/www.impresum.es\/blog\/wp-content\/uploads\/2025\/05\/275ptas-p.jpg\" alt=\"\" width=\"1280\" height=\"854\" srcset=\"https:\/\/www.impresum.es\/blog\/wp-content\/uploads\/2025\/05\/275ptas-p.jpg 1280w, https:\/\/www.impresum.es\/blog\/wp-content\/uploads\/2025\/05\/275ptas-p-980x654.jpg 980w, https:\/\/www.impresum.es\/blog\/wp-content\/uploads\/2025\/05\/275ptas-p-480x320.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1280px, 100vw\" \/><\/p>\n<p>El proyecto <a href=\"https:\/\/handshake.fun\/275-Pesetas\" target=\"_blank\" rel=\"noopener\"><strong><em>275 pesetas<\/em><\/strong><\/a> de <strong>Esther P\u00e9rez<\/strong> surge de la intersecci\u00f3n entre lo documental y lo personal, recuperando la memoria visual de una \u00e9poca y un entorno a trav\u00e9s de retratos que marcaron sus primeros pasos como fot\u00f3grafa. Las im\u00e1genes, que formaban parte de un archivo de fotos carnet y otras instant\u00e1neas de su archivo personal y de amigos, se convierten en un testimonio colectivo que refleja lo que algunos vivieron en ese momento y que reson\u00f3 en etapas posteriores.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.impresum.es\/blog\/wp-content\/uploads\/2025\/05\/275.gif\" alt=\"\" width=\"1000\" height=\"707\" \/><\/p>\n<p>Durante sus estudios universitarios a finales de los a\u00f1os 80 en Madrid, <strong>Esther P\u00e9rez<\/strong> encontr\u00f3 un apoyo econ\u00f3mico realizando retratos de estudiantes junto a otros fot\u00f3grafos. Estas fotograf\u00edas, en formato de \u2018foto carnet\u2019, se revelaban en su laboratorio y se entregaban a los profesores para las fichas acad\u00e9micas de cada asignatura. Con el paso del tiempo, este archivo ha adquirido un valor documental que permite explorar el contexto social y pol\u00edtico de la \u00e9poca a trav\u00e9s de gestos, miradas y expresiones.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.impresum.es\/blog\/wp-content\/uploads\/2025\/05\/esther1.jpeg\" alt=\"\" width=\"1024\" height=\"1280\" \/><\/p>\n<p>El libro editado por <a href=\"https:\/\/handshake.fun\" target=\"_blank\" rel=\"noopener\"><strong>Handshake<\/strong><\/a> y ganador de la segunda beca de publicaci\u00f3n del <a href=\"https:\/\/www.canbaste.com\" target=\"_blank\" rel=\"noopener\">F\u00f2rum Fotogr\u00e0fic Can Bast\u00e9<\/a>, se convierte en una mirada \u00edntima sobre la vida universitaria de aquellos a\u00f1os y en un homenaje a la juventud que vivi\u00f3 un momento de profundos cambios y desaf\u00edos.<\/p>\n<p><strong>Un libro que despliega capas de memoria<\/strong><\/p>\n<p>El dise\u00f1o de <em>275 pesetas<\/em> destaca por su <strong>singular encuadernaci\u00f3n doblemente plegada<\/strong>, que convierte cada doble p\u00e1gina en una secuencia de dos capas. Esta estructura ofrece al lector la posibilidad de alternar entre contemplar los retratos o adentrarse en el contexto en el que fueron realizados. La cubierta troquelada establece un di\u00e1logo visual con la primera imagen, evocando el proceso artesanal en el que los retratos se ampliaban y recortaban en el laboratorio hasta alcanzar el formato final.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10519\" src=\"https:\/\/www.impresum.es\/blog\/wp-content\/uploads\/2025\/05\/275_2.gif\" alt=\"\" width=\"1000\" height=\"1333\" \/><\/p>\n<p>En palabras de Handshake esta publicaci\u00f3n \u00abno habr\u00eda sido posible sin la inestimable ayuda de Impresum, que se encarg\u00f3 de resolver el sistema de producci\u00f3n, y de <a href=\"https:\/\/www.gomezenc.com\" target=\"_blank\" rel=\"noopener\">Encuadernaciones G\u00f3mez<\/a>, que se atrevieron a embarcarse en un proyecto con grandes dificultades t\u00e9cnicas, ya que no exist\u00edan antecedentes de una encuadernaci\u00f3n similar\u00bb.<\/p>\n<p>As\u00ed, este proyecto no solo recupera sus primeros pasos en la fotograf\u00eda, sino tambi\u00e9n las historias y los rostros de un Madrid universitario de finales de los ochenta. Con <em>275 pesetas<\/em>, la autora convierte la fotograf\u00eda en un espejo de la memoria colectiva y en un homenaje a las peque\u00f1as historias que laten tras cada retrato.<\/p>\n<div style=\"width: 640px;\" class=\"wp-video\"><!--[if lt IE 9]><script>document.createElement('video');<\/script><![endif]-->\n<video class=\"wp-video-shortcode\" id=\"video-10503-1\" width=\"640\" height=\"360\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/files.cargocollective.com\/c663978\/275-Pesetas_2.mp4?_=1\" \/><a href=\"https:\/\/files.cargocollective.com\/c663978\/275-Pesetas_2.mp4\">https:\/\/files.cargocollective.com\/c663978\/275-Pesetas_2.mp4<\/a><\/video><\/div>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Una publicaci\u00f3n que combina retratos, archivo y un concepto editorial que juega con la encuadernaci\u00f3n para revivir la memoria universitaria del Madrid de los a\u00f1os 80.<\/p>\n","protected":false},"author":7,"featured_media":10521,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[71,126],"tags":[976,978,890,401,980,977,981,622,982,54,979],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.5 - 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